GULP
2023
Overview
Client // 7-Eleven
The world’s largest convenience retailer is powered by the largest immediate consumption database in North America – necessary when you’re serving over 12 million shoppers every day. Utilizing this valuable data is 7-Eleven’s internal media network, Gulp Media Network.
It offers targeted performance media that enables total market awareness, consideration, and conversion. Gulp Media is a closed loop solution with the ability to track ROAS, making it an invaluable retail media network.
We carefully aligned the multiple benefits that Gulp Media offers to the sound design to ensure that messages were not simply received and understood but made the maximum impact that 7-Eleven were looking for.