About
Our Story
Independent Creative Agency
We were delivered by a stork from a Film House that did so much of its own creative work - we decided to become what we were doing anyway.
Why the Add+ agency? Well, we put adding value at the forefront of what we do. Value for employees, clients and customers.
We add value at every level. Insights to strategies. Proactive work to loyalty creation. Better briefs to better society. Positive change to positive impact.
We work together with clients as partners to achieve more and do better than done before. We are R+C, let’s Add+.
Mission + Vision
The Pillars of Our Foundation
Mission
Every day, we help brands tell better stories. We do so one page at a time, guiding companies on best practice - creating memorable communication, connecting relevant audiences, and inspiring positive change.
Vision
To become the name brands think of when they want to connect deeper with their audiences.
Our Values
What Guides Our Behavior
Apply with Grit
We are our own toughest critics
Get there with smart, but go further with passion. Determination is the difference that separates extraordinary from ordinary. Recognize that hard work never hurt anyone and demonstrate resilience to achieve the awesome.
Let’s get rolling...
Deliver on Promises
Our word matters
We promise it, we deliver it. We take our responsibilities seriously and appreciate we have accountability to do right or put right. It has to be, because satisfaction builds trust and trust builds loyalty. We act with sincerity, professionalism and ethics, adopting an open and transparent way of working, so there is no room for bull.
Let’s get going...
Explore every Angle
We go with mind wide open
As much is hidden within the grey. Question the status quo. Combine rational and emotional intelligence. We must be unafraid to be wrong. We love what we do, so no stone goes unturned. And we remember that diamonds are rarely found on the surface. Look literally and laterally. Examine all perspectives and seek inside and out to discover beyond the obvious.
Let’s get digging…
Our Partners
Inspiring Positive Change
These are just a few of the brands we've worked with, have been proud to call partners and help them rise above the rest.